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Government appoints London startup to track One Login climate impact

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The UK government has contracted London-based startup Greenpixie to track the climate impact of its One Login service.

Based near Covent Garden, Greenpixie provides usage-based sustainability data for cloud services.

The startup, founded in 2021, has secured the contract from the Department for Science, Innovation and Technology (DSIT) as it looks to understand the environmental implications of the new government digital services system.

One Login is a new system for people in the UK to access public services. It is a single portal from which Britons can handle enquiries across the entire central government.

Greenpixie will provide the government with data on the energy and water usage required to run the servers for One Login.

“While we make the most of technology to overhaul public services, we must make sure we are leading by example in protecting our climate,” said Digital Minister Feryal Clark.

“Our work with Greenpixie will help give us the insight we need to keep a tight grip on environmental impacts as we use technology to save citizens valuable time and money while using our services.”

Greenpixie CEO John Ridd added: “One Login is continuing to iterate, develop, and improve its sustainability practices every day. It’s a privilege to assist the team on their mission to create the greenest digital service in government.”

Read more: Greenpixie founder: We were ambushed by a ‘gruelling’ VC pitch – Fi5

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